In every business area, competitors jostle for market share every day. Market share is an important to any business because the market is a pie and the bigger the slice of the pie the more profit potential. If a business is growing and continues to increase its market share, it means the business is leading [...]

Skills shortage has become one of the most common enemies to economic development, not only in South Africa, but across the globe. It is a problem that hinders both business and economic growth. Therefore, forward-thinking businesses should play an active role in skills development. This is particularly true for service-centric businesses such as Goscor Lift [...]

When price is not king By Darryl Shafto, Managing Director at Goscor Lift Truck Company - September 2018 Traditionally, the upfront capital cost of a piece of machinery used to be the prime determinant of many buying decisions. In many instances, it’s still the case, especially when times are this tough. The local market is [...]

Giving MHE the much-needed second life By Darryl Shafto, Managing Director at Goscor Lift Truck Company - August 2018 As the costs of doing business keep rising, especially in constrained economic conditions, the thought of purchasing new materials handling equipment (MHE) may be out of question for many. To survive the tide of such a [...]